Archive for September 2012 | Monthly archive page
Sep 25
RUNNING AGAINST THE CROWD
This post, co-authored by Steve Ennen, president of Social Strategy1 (www.socialstrategy1.com) and co-founder of The Wharton Interactive Media Initiative, was first published August 29, 2012 on Adage.com (http://bit.ly/TvfMg6). Since then, New York Road Runners has amended its New York Marathon baggage policy – offering participants a choice of baggage check or quick exit (a fleece-lined