Archive for June 2012 | Monthly archive page
Jun 20
THE SIN OF SYNERGY
by Fred Pfaff and Art Cannon “With increased resources and access to new geographies, our partnership with WPP will fuel the next level of energy, excitement and opportunity, delivering innovation and creativity at scale.” – AKQA founder Ajaz Ahmed in the press release (http://bit.ly/Mgz4WN) announcing WPP’s acquisition of his agency. The big question isn’t what