CASES

  • American Business Media

    Business media got a sharper proposition when we brought the new frontier opportunities into focus. American Business Media advanced the transition from print weeklies to integrated …

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  • KSL Media

    Entrepreneurial Media gave a challenger agency an ordering principle . . . and a powerful stand in the market. KSL Media was perceived as just …

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  • Marketing Corporation of America

    Customer management wasn’t an industry practice until we made it a public conversation. Back when super retailers first made merchandising a data-centric enterprise, Marketing Corporation …

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  • SPECTRA

    Segmentation software got cool when its marketing ROI got compelling. As a distiller of marketing data, SPECTRA (now Nielsen Spectra) wasn’t going to make headlines. …

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  • The Huffington Post

    The Huffington Post became a bellwether when it introduced a new model for publishing in the social media era. Millions of readers and a whirlwind of …

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  • Reader’s Digest

    Before there was engagement, there was Involvement . . . and Reader’s Digest drove the conversation. America’s largest paid magazine had two strikes against it: an …

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  • The Christian Science Monitor

    The Christian Science Monitor was presumed dead until we showed a pulse across the pages of ad media.

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